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How Strategic Collaborations Can Help Your Business

How Strategic Collaborations Can Help Your Business

If you watch reality TV, then you know that alliances are formed to gain numeric advantage. But have you thought about applying that same strategy to your business? As we continue to grapple with the economic impacts of the COVID-19 pandemic, forming strategic...
Marketing in a Time of Pandemic

Marketing in a Time of Pandemic

As a full-service marketing firm, it’s our job to help our clients determine the best strategy to reach potential customers, communicate their messages, and grow their businesses. But how can you do that in a time of unprecedented crisis and hardship like the...
Why Business Cards Are Still Relevant

Why Business Cards Are Still Relevant

We live in a digital world. We send evites in place of printed invitations and attend webinars instead of meetings. We rely on our computers, laptops, and phones to conduct everyday business and to connect with friends and family. So, why do we still carry around...
Celebrating 5 Years of Business, 2012-2017

Celebrating 5 Years of Business, 2012-2017

Sky Strategic Marketing celebrates its fifth birthday on August 30, 2017! Just think of this, in 2012, when Sky was launched, “social media” was still a relatively new phenomenon, and most of us still surfed the web from our desktop computers.  As marketing has...